Fashion has a long history. In these contemporary times, it is viewed in a different angle. Fashion is generally the form of lifestyle, trending wears, accessories, footwear and many others. Fashion changes from time to time. The concept of fashion in the present is not the same as it was in the past. In the past, fashion was highly acknowledged mostly in occasions or special forums and setups. Additionally, fashion was only associated with a given class of people in the society. Clothes were handmade for the specific people. In these contemporary times, fashion has crossed the boundaries of classes.
Fashion today has a big impact on the lives of people. It is not only based on what necklace or shoes a person should wear but touches on other areas such as politics, media, technology and celebrities. Most people are influenced by how their favorite leaders brand themselves. For example, if a politician is a fashion icon, his/her followers who are impressed with how they look, are more likely to follow the trend. For this reason, Michelle Obama, for instance, wore Jason Wu to the inauguration and that meant a lot to the upcoming designers. She was also recognized as the champion of the young American based designers. Similarly, the former first lady, Jacqueline Kennedy was an embodiment of fashion. Her time in power and after creating a fashion trend that has lasted globally until today.
Media is the greatest backbone for fashion. The media plays a fundamental role when it comes to highlighting fashion. Most of the fashion details can be found on certain television programs, magazines, newspapers, social media platforms and fashion websites. Today, more platforms have been availed for people to share the current trends in fashion. Platforms such as fashion blogs and YouTube videos are channels that are imperative in the fashion world.
Magazines have been used at a larger scale in the recent times to showcase different designs from celebrities and other influential people. Picture of the trending clothes, accessories, perfumes and other things are posted to link people to fashion. Films and videos have also been used to bring fashion to the light. In this way, certain films are used as ambassadors for certain brands of fashion for the viewers.
The new technology has a hand in the rapid change of fashion. In the past, clothes were handmade. With the new advancement in technology, there are machines such as sewing machine that can make better clothes. The advancement in technology has given birth to more ideas for creating fashion. For this reason, establishment of clothes such as “smart” jacket exist. The jacket can respond to calls by lighting when the person who has worn it is called.
Celebrities have a big impact on fashion today. Who does not want to be as gorgeous as Priyanka Chopra or Beyonce? Most people will always reach out to view the social media platforms of their favorite celebrities to be associated with new styles and trends. Similarly, when a celebrity advertises a certain perfume, most people are obliged to buy hence promoting the brand.
In summary, fashion today has a lot of impact on people’s lives. From the watches to the bracelets and the shoes people wear are recorded in the fashion registers. Fashion is acknowledged and put into consideration via the magazines and newspaper people read. The fashion blogs also spread the “fashion gospel” and celebrities and media.